Is English still King?




I was recently asked is English still King?

In reality English is the most spoken language in the commercial markets. But Chinese is the most spoken, followed by Spanish, Hindi and Arabic. 

What I have found fascinating is that the European Union are thinking about not using English at all in their meetings, when at the moment it is the most widely spoken language in the EU. 

But the truth is, you should speak the language of your customer, so it doesn't matter what order the languages are in. Speak the language of your customer. 

You have great access, there is google translate, Microsoft, thebigword, there are tools all over. Get into the habit of using these tools and get into the habit of speaking the language of your customer. You'll win the business and make a great success. 

We see it all the time by people communicating in their customers language. Do it!

Don't forget to subscribe and I'm looking forward to talking to you next week. 

Have a great day. 

Larry 

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